Verizon to Introduce Cell Phone Ads in 2007
Happy holidays: your Verizon Wireless phone will start serving ads next year. Yes, doom and gloom and your life is ruined. Or so says TechSpot.com, which is in a tizzy about the upcoming ad serving.
However, if you read the original NY Times article that TechSpot links to, things really aren't as bad as they sound – they're going to be serving ads in spots where you'd expect to see ads online. Think about it: when you surf the Internet on a cell phone, unless you're hitting up something like Google's WAP site, you're going to see ads anyway – why shouldn't Verizon get a cut of the action? What would be nice, of course, would be if they cut prices on their data plans as a result, but I think that will only happen if a.) they make money from the ads and b.) other carriers follow suit and cut data plan prices for a competitive edge.
