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Just Plain Weird
by Chris Matier on September 24, 2008

© post406
The Digital Card argues that "Multi-Sensory marketing has been deemed one of the most effective marketing types available for a variety of promotional strategies and campaigns." I disagree, I have never enjoyed opening a magazine and having the perfume stink bomb explode, nor have I every wanted to buy underwear because of the way they smelled. Now, I am not a marketing genius, but I think that Rub & Smell disks are missing a mark somewhere.
If you are interested, head over to their website and check them out. The scents available are very interesting. Who doesn't want a Christmas Movie DVD that smells like Stinky Cheese or New Car Smell, and why pass up a back up of all of your
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Permalink: Scratch and Sniff DVD's Seem Scents-less
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