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Generic TiVo

Filed in archive Household Entertainment by Andrew Garrett on April 24, 2004

According to this story, TiVo has become the generic term for DVR, in the same way that 'Walkman' did for portable personal music players.

Sure, a certain amount of brand recognition is a good thing, but this would have to dilute the branding links

for TiVo. Talk about being a victim of your own success.

Permalink: Generic TiVo
Tags: digital tivo

Trackback: http://publish.creative-weblogging.com/publish/mt-tb.pl/1654

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Generic TiVo

Filed in archive Household Entertainment by Andrew Garrett on April 24, 2004

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