I think we all know the number one pollutant on this green Earth is the average automobile. Fortunately, Fiat is a little ahead of Al Gore when it comes to saving the Earth. Some of their 2008 model cars will be equipped with the EcoDrive, which provides drivers real time information on the emission levels.

All you need to do is plug the EcoDrive thumb drive into the USB port of the Blue&Me system on the Fiat. From there, a driver can set a goal for how much emissions they wish to reduce. Then you can communicate with other drivers on their website and start a peer group of Planeteers.

Via Everything USB